"I had the pleasure of meeting Ian this week at the Lancaster University Management School course. Ian was delivering the Cumbria Forum’s session on Business Model Canvas and Value Proposition. He was clear and focused; his session stood out because he drew us in, made sure we participated and that he had a sense of the businesses in the room so he could put his delivery into context.

He also made it fun and engaging and on a personal note I was pleased to see diversity included in his presentation slides. Thumbs up all round. Thanks Ian."

"I have been lucky enough to receive coaching on the Value Proposition from Ian a couple of times. Excellent delivery style and a demonstrable track record with RESULTS. Thanks Ian, look forward to the next time I need help."

"I would thoroughly recommend Ian for any training requirements you need especially training on Business Model Canvas. Ian easily creates a great rapport and is extremely approachable. Heartwood Skills will be inviting Ian back again."

"I’m Very chuffed to invest my time listening to Ian between taking advices to face some challenges, It’s been great ,my Vision is better now despite tough market conditions… We are in a good place. My hours and stress levels have reduced and more time is devoted to the key tasks that really matter.

I’ve learnt so much. I feel much more entrepreneurial and focused on developing my team, so they continue to perform to an even higher standard. They are incredibly excited about our transformation through coaching and our future direction. We have much clearer targets and KPI’s that we now track regularly.

I'm looking forward for the next few months , further business growth (profit) to maximise the profits and building my investment skills too, all using Ian’s help."

"Ian is an engaging and professional facilitator. The workshop I participated in helped to make the business model canvas process even more accessible. We covered a lot of ground, in a short workshop, at the end of a full day. Ian's delivery ensured that I left feeling positive and motivated with a clear, executable plan."

"Having attended a recent training session delivered by Ian all about the business value proposition, I can thoroughly recommend this training to any weary business owner who is crying (not you macho types of course) over their business plan and/or trying to wade through the melee of business modelling tools to make much-needed changes that the board/colleagues/stakeholders are battling with.

Ian will give you the practical tools to sort it out in his straight-forward, disarming and authentic way - you'll like the guy and he's an expert in his subject! Your board/customers/clients will think you're a genius and you'll makes lots of money. Worth a try? I think so. Consider yourself recommended Mr Farrar."