Posts Tagged ‘Marketing’

Your social media posts are being ignored.

social media posts

All too often my social media messages are being ignored from other businesses. Now, I could take this to heart and feel like I’ve nothing worthy to say.  OR I could share with you the TRUTH, that they are flat out, NOT listening. Sadly, most brands still don’t understand social media, as a consequence their…

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Business Card Etiquette For Sales Professionals

Business Card

I was clearing out my desk recently, sorting through business cards and updating my CRM system with sales prospects and contacts…no more Rolodex. Whilst skipping through it got me thinking how I’ve rarely been happy with one of my business cards. The design of course is hard enough but then I can’t decide between printing…

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You’ve Generated a Lead, Now What?

Lead Generation

Lead generation Lead generation has become a phrase widely used across almost every industry, thank goodness.  The decision to begin/ramp-up lead generation is often driven from board level. Sales figures are scrutinised, targets are subtly reminded and then the flow begins. It goes something like this (give or take a level); Chairman/Non-Exec highlights it to…

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7 Alternative Sales Tips

7 Alternative Sales Tips

1. No networking is bad networking Ease up on the measurement, include a mixture of events. Give them a decent length of time before bailing out. I’ve lost count how many times I’ve heard that a networking event was ‘rubbish’, “I got nothing out of it”. How do you measure it? Is it sales leads?…

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